Articles on: Templates

Monetize Template

Once a template is created in InstaWP, you can put a paywall in front of your template and start making money with it in one click by reaching out to more than 15k agencies through the InstaWP Store.


In this documentation, we will explore:



Let's get started 🚀



Sign up as a Seller


InstaWP allows you to become a seller by setting up a payout account with Stripe Express. To do that, follow the steps below:


Step 1: Click on the Payouts sub-menu on the left sidebar under the Sell menu.



Step 2: Click on the Setup Account button on the Payouts page.



Step 3: Select the type of entity and country, then click Continue from the modal window.



Step 4: You will be redirected to the Stripe Express window. Fill out the required details — Stripe will verify your account via your phone number.



Step 5: After the verification process, enter the details of your individual or business representative account, then click Continue.



Step 6: Select a bank and enter the required details for payouts.



Alternatively, you can select a debit card as your payout method. Select Debit Card, enter the card details and expiration date, then click Continue.



Your payout account is now set up.



Monetize a Template


InstaWP allows you to earn money by monetizing a template that can be shared publicly on the internet with anyone. To do that, follow the steps below:


Step 1: Go to Templates and click on the vertical ellipsis (⋯) button next to the template you want to monetize. Select Pricing from the options. This will take you to the monetization settings page for that template.



Step 2: Select the Free or Paid radio button from the available options. If you select Free, click Save. If you select Paid, enter the template price (in USD) and then click Save.



Note: If you want users to pay for the template when creating a site, you must enter the price (in dollars) of your template.


Note: If your template uses premium themes or plugins, you must purchase a multi-site license from the plugin vendor so it can be transferred to users who create sites from your shared template.



Test Your Monetized Shared Template


Step 1: Click on the Share button and copy the link by clicking the Copy Link icon.



Step 2: Paste the copied link in a new browser tab to preview the template landing page.



You can also add a cover photo from the gallery option or customize the appearance of your template landing page. For more information, refer to the Branding documentation.



Once on the template landing page, users can create a new WordPress site from your shared template by following the steps below:


Note: Sites created from your template in your InstaWP account will count toward your site count and be billed accordingly based on the site plan.


Step 3: The user pastes the template URL in a browser tab and clicks the Buy Template button.



Step 4: The user enters their name, address, and card details, checks the subscribe option, then clicks Purchase Template.



A new site will be created from the shared template.





💡 Did you know — You can access the template landing page directly from the Templates page. Learn more about the Landing page.


Need help? If you have any questions about monetizing templates or encounter any issues, reach out to our support team via the ticket widget or email us at support@instawp.com.

Updated on: 09/06/2026

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